Monarch Manufacturing started in 1900 as part of the Cohen Bros. Co making "duck and sheepskin clothing".
In 1906 a new plant was built to house Monarch and Paul Asch moved from vice president of Cohen Brothers to become president of Monarch Manufacturing. Paul Asch was born in Hamburg, Germany, and came to America in 1863. Sidney M. Cohen also moved to the new company apparently as a partner.
Galbraith Miller Jr married Ruby Alice Asch, only daughter of Paul Asch, in 1906. Miller (1879-1936) had been a newspaper reporter then editor without any retailing experience until after his marriage. He subsequently became vice president and treasurer.
Paul Asch died suddenly in 1909. At that time the company had 80 employees and Miller became president.
Galbraith Miller, Jr in 1916
"Mr. Miller immediately took up a part of the selling end of the business. He had never sold anything in his life, but he adopted the same methods he had successfully used in gaining news and found that it was as easy to get orders as it was to get news. In fact he said it was easier to sell a bill of goods than it was to get an interview with Archbishop Ireland."
"The growth of the Monarch Mfg. Co., under the management of Mr. Cohen and Mr. Miller has been a tribute to the efficiency of their methods and the high ideals that they brought to bear in their work."
By 1922 Monarch Manufacturing had four plants in Milwaukee employing 1000 people.
"They manufacture sheep-lined coats, Mackinaws and work clothing and sell only to wholesalers, their trade extending, however, throughout the United States and Canada. During the war with Germany Mr. Miller was chairman of the war service committee of the garment industry under the war industries board and was also special procurement officer of the Quartermaster Corps, spending much of his time in Washington and in New York city."
Miller retired in 1926 for health reasons. His brothers George and Clinton took over management.
George Miller died in 1945. Clinton Miller became president and Eugene G. Alter (formerly treasurer) vice president.
In 1955 the company then headed by Eugene G. Alter had 200 employees. A. Galbraith Miller (son of Clinton) was vice president in charge of production.
It was taken private and new officers were "A. Galbraith Miller, president and treasurer; Arthur C. Bohm, executive vice-president and general manager, and Harold Keierleber, vice-president and secretary."
The company was liquidated in 1957 by its new owners.
In 1906 a new plant was built to house Monarch and Paul Asch moved from vice president of Cohen Brothers to become president of Monarch Manufacturing. Paul Asch was born in Hamburg, Germany, and came to America in 1863. Sidney M. Cohen also moved to the new company apparently as a partner.
Galbraith Miller Jr married Ruby Alice Asch, only daughter of Paul Asch, in 1906. Miller (1879-1936) had been a newspaper reporter then editor without any retailing experience until after his marriage. He subsequently became vice president and treasurer.
Paul Asch died suddenly in 1909. At that time the company had 80 employees and Miller became president.
"Mr. Miller immediately took up a part of the selling end of the business. He had never sold anything in his life, but he adopted the same methods he had successfully used in gaining news and found that it was as easy to get orders as it was to get news. In fact he said it was easier to sell a bill of goods than it was to get an interview with Archbishop Ireland."
"The growth of the Monarch Mfg. Co., under the management of Mr. Cohen and Mr. Miller has been a tribute to the efficiency of their methods and the high ideals that they brought to bear in their work."
By 1922 Monarch Manufacturing had four plants in Milwaukee employing 1000 people.
"They manufacture sheep-lined coats, Mackinaws and work clothing and sell only to wholesalers, their trade extending, however, throughout the United States and Canada. During the war with Germany Mr. Miller was chairman of the war service committee of the garment industry under the war industries board and was also special procurement officer of the Quartermaster Corps, spending much of his time in Washington and in New York city."
Miller retired in 1926 for health reasons. His brothers George and Clinton took over management.
George Miller died in 1945. Clinton Miller became president and Eugene G. Alter (formerly treasurer) vice president.
In 1955 the company then headed by Eugene G. Alter had 200 employees. A. Galbraith Miller (son of Clinton) was vice president in charge of production.
It was taken private and new officers were "A. Galbraith Miller, president and treasurer; Arthur C. Bohm, executive vice-president and general manager, and Harold Keierleber, vice-president and secretary."
The company was liquidated in 1957 by its new owners.
